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Showing posts with the label BUSINESS NEWS

IF INSTAGRAM AND FACEBOOK WERE TO SHUT DOWN, WHAT HAPPENS TO YOUR BUSINESS?

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( The Crisis of the Single social media channel and why you need to act now)  It’s the nightmare scenario no small business owner wants to face: You wake up one morning, and your main sales channel is gone . No login. No page access. All your followers, gone.  For millions of entrepreneurs who built their brands solely on Instagram and Facebook, a sudden platform shutdown or account ban is an existential threat. This is the harsh reality that has left countless businesses scrambling. But here’s the most important question you can ask yourself right now, especially as we race toward the most lucrative shopping period of the year—the Christmas season : Is your business truly resilient? Do you have a back up plan? If your entire digital life is built on rented land, the answer is no. The good news? You have powerful, independent options available right now to secure your future, capture more market share, and ensure your profits don't vanish with a platform update. The time to d...

FREE BUSINESS REGISTRATION FOR FEMALE OWNED SMES IN GHANA.

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In a significant move to support small and medium-sized enterprises (SMEs) in Ghana, Mastercard has partnered with the Ghana Enterprise Agency (GEA) to provide free business and product registration services under the Biz in a Box project for female owned businesses.  With SMEs accounting for a substantial portion of Ghana’s economy, this collaboration seeks to promote financial inclusion, foster entrepreneurship, and enhance business credibility. By offering free registration, the program will empower thousands of small female owned businesses to become legally recognized entities, positioning them for greater success in both local and international markets. This is a part of Mastercard’s broader commitment to driving economic inclusion across Africa, leveraging digital solutions and strategic partnerships to empower small businesses.  The Ghana Enterprise Agency, a key government institution focused on SME development, will play a pivotal role in implementing the program, en...